5025958

9781419505201

Business Inside Out Capturing Millions of Brand Loyal Gay Consumers

Business Inside Out Capturing Millions of Brand Loyal Gay Consumers
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  • ISBN-13: 9781419505201
  • ISBN: 1419505203
  • Publication Date: 2006
  • Publisher: Kaplan Publishing

AUTHOR

Witeck, Robert, Combs, Wesley, Witeck, Bob

SUMMARY

Robert WiteckandWesley Combsare co-founders of Witeck-Combs Communications, a consultancy representing Fortune 500 companies that serve the multi-billion dollar gay, lesbian, bisexual and transgender market. Considered experts in their field, they have been named by the Gay Financial Network as two of the most respected gay business leaders in America, and featured in aFortune Magazinephoto spread. American Demographics Magazinehas recognized this dynamic duo among the top 25 individuals over the past 25 years who have made the biggest difference in demographics, market trends and consumer niches. Worldwide media organizations such asCNBC,CNN,Reuters, theAssociated Press,Ad Age, the New York Times and theWashington Postcall upon them frequently to provide their viewpoints and discuss their pioneering work.Witeck, Robert is the author of 'Business Inside Out Capturing Millions of Brand Loyal Gay Consumers', published 2006 under ISBN 9781419505201 and ISBN 1419505203.

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