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Showing 1 - 25 of 95 Results
1.
Grocery Revolution The New Focus on the Consumer
Grocery Revolution The New Focus on the Consumer by Kahn, Barbara E., McAlister... ISBN: 9780673998804 List Price: $31.50
$3.59 (Save 88%)
2.
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ...
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ... by Mcalister, Leigh, Sloan Sch... ISBN: 9781175721600 List Price: $18.75

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3.
Estimating Models of Promotion-Induced Non-Compensatory Choice Behavior Using Upc Scanner Pa...
Estimating Models of Promotion-Induced Non-Compensatory Choice Behavior Using Upc Scanner Pa... by S, Fader, Leigh, McAlister ISBN: 9781172540891 List Price: $15.75

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4.
Research in Marketing A Research Annual Spatial Analysis in Marketing Theory, Methods&Appl...
Research in Marketing A Research Annual Spatial Analysis in Marketing Theory, Methods&Appl... by Sheth, Jagdish N., Fullerto... ISBN: 9781559383806 List Price: $78.50
$78.91
5.
Research in Marketing A Research Annual
Research in Marketing A Research Annual by Sheth, Jagdish N., Fullerto... ISBN: 9780892329205 List Price: $78.50

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6.
Research in Marketing
Research in Marketing by Sheth, Jagdish N., Fullerto... ISBN: 9781559381871 List Price: $78.50

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7.
Research in Marketing, Supplement 4 Marketing and Development Toward Broader Dimensions
Research in Marketing, Supplement 4 Marketing and Development Toward Broader Dimensions by Sheth, Jagdish N., Fullerto... ISBN: 9780892329939 List Price: $78.50

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8.
Advances in Consumer Research
Advances in Consumer Research by McAlister, Leigh, Rothschil... ISBN: 9780915552306 List Price: $99.00

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9.
Managing market share when consumers seek variety
Managing market share when consumers seek variety by Fred M Feinberg, Leigh McAl... ISBN: 9781179081441 List Price: $16.75

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10.
A note on the relationship between promotion sensitivity and consumer specific variables
A note on the relationship between promotion sensitivity and consumer specific variables by Peter S Fader, Leigh McAlister ISBN: 9781179505480 List Price: $15.75

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11.
Dynamic Attribute Satiation Model of Variety Seeking Behavior
Dynamic Attribute Satiation Model of Variety Seeking Behavior by Mcalister, Leigh ISBN: 9781178473131 List Price: $17.75

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12.
Impact of Price Promotions on a Brand's Market Share, Sales Pattern and Profitability
Impact of Price Promotions on a Brand's Market Share, Sales Pattern and Profitability by Mcalister, Leigh ISBN: 9781178546187 List Price: $17.75

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13.
Theory of Consumer Promotions : The Model
Theory of Consumer Promotions : The Model by Mcalister, Leigh, Sloan Sch... ISBN: 9781245191883 List Price: $18.75

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14.
Theory of Consumer Promotions : Managerial Implications
Theory of Consumer Promotions : Managerial Implications by Mcalister, Leigh, Sloan Sch... ISBN: 9781245195577 List Price: $17.75

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15.
Variety Seeking Behavior : An interdisciplinary Review
Variety Seeking Behavior : An interdisciplinary Review by Mcalister, Leigh, Pessemier... ISBN: 9781245617192 List Price: $15.75

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16.
Changing the Course of Marketing
Changing the Course of Marketing by Sheth, Jagdish N., Fullerto... ISBN: 9780892326273 List Price: $78.50

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17.
Essential Readings in Marketing (Marketing Science Institute (MSI))
Essential Readings in Marketing (Marketing Science Institute (MSI)) by McAlister, Leigh, Bolton, R... ISBN: 9780965711456 List Price: $30.00

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18.
Research in Marketing: Distribution Channels and Institutions, Vol. 8
Research in Marketing: Distribution Channels and Institutions, Vol. 8 by Sheth, Jagdish N., Fullerto... ISBN: 9780892325498 List Price: $78.50

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19.
Managing Market Share When Consumers Seek Variety - Primary Source Edition
Managing Market Share When Consumers Seek Variety - Primary Source Edition by Feinberg, Fred M., Sloan Sc... ISBN: 9781294842217 List Price: $16.75

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20.
A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables by Peter S Fader, Leigh McAlister ISBN: 9781296832544 List Price: $19.95

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21.
Managing Market Share When Consumers Seek Variety
Managing Market Share When Consumers Seek Variety by Fred M Feinberg, Leigh McAl... ISBN: 9781297830242 List Price: $19.95

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22.
Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Pa...
Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Pa... by Fader Peter S, McAlister Leigh ISBN: 9781298818485 List Price: $19.95

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23.
A Theory of Consumer Promotions: Managerial Implications (Classic Reprint)
A Theory of Consumer Promotions: Managerial Implications (Classic Reprint) by Leigh McAlister ISBN: 9781333119317 List Price: $9.57

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24.
Variety Seeking Behavior: An Interdisciplinary Review (Classic Reprint)
Variety Seeking Behavior: An Interdisciplinary Review (Classic Reprint) by Leigh McAlister ISBN: 9781333812553 List Price: $7.97

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25.
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ...
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ... by McAlister, Leigh, Leigh McA... ISBN: 9781332264643 List Price: $9.57

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