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2096808

9780500285152

Wally Olins on Brand

Wally Olins on Brand
$58.94
$3.95 Shipping
  • Condition: New
  • Provider: gridfreed Contact
  • Provider Rating:
    69%
  • Ships From: San Diego, CA
  • Shipping: Standard
  • Comments: New. In shrink wrap. Looks like an interesting title!
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Product details

  • ISBN-13: 9780500285152
  • ISBN: 0500285152
  • Publication Date: 2005
  • Publisher: Thames & Hudson

AUTHOR

Olins, Wally

SUMMARY

Wally Olins draws on a lifetime's experience to explain why it is time to throw the old mission statements away, what happens when a brand goes global, when we shouldn't automatically assume that the customer comes first and how it might be good news that branding is set to spread even further.Olins, Wally is the author of 'Wally Olins on Brand ', published 2005 under ISBN 9780500285152 and ISBN 0500285152.

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