5346175
9780521868785
Trust And Power Consumers, the Modern Corporation, And the Making of the United States Automobile Market
by Clarke, Sally
Product details
- ISBN-13: 9780521868785
- ISBN: 0521868785
- Publication Date: 2007
- Publisher: Cambridge University Press
AUTHOR
SUMMARY
Trust and Power examines the three major phases of the automobile market and argues that its corporations have faced conflicts with the very customers whose loyalty they sought. Such conflicts were present from the early 1900s through the post-World War II market.Clarke, Sally is the author of 'Trust And Power Consumers, the Modern Corporation, And the Making of the United States Automobile Market', published 2007 under ISBN 9780521868785 and ISBN 0521868785.
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