Tourism

UNDERSTANDING TOURISM: ITS NATURE, HISTORY, AND ORGANIZATION. Introductory Principles, Study Approaches, Importance, History, and Careers. How Tourism Is Organized: World, National, and Regional Organizations. How Tourism Is Organized: Industry Segments and Trade Associations. MOTIVATION FOR TRAVEL AND CHOOSING TRAVEL PRODUCTS. Pleasure Travel Motivation. Cultural and International Tourism for Life2s Enrichment. Sociology of Tourism. TOURISM SUPPLY, DEMAND, ECONOMICS, AND DEVELOPMENT. Tourism Components and Supply. Measuring and Forecasting Demand. The Economics of Tourism. Tourism Planning, Development, and Social Considerations. ESSENTIALS OF TOURISM MARKETING AND RESEARCH. Travel and Tourism Research. The Consumer Market. Tourism Marketing. TOURISM PRACTICES AND PROSPECTS. Consumerism in the Travel Industry. Tourism2s Future.MacIntosh, Robert W. is the author of 'Tourism' with ISBN 9780471622550 and ISBN 0471622559.