Total Customer Relationship Management

Gain the expertise required for success in one of the hottest segments of the automotive industry! This pioneering, eight-book series leads users to an understanding of the principles and procedures needed to manage an automotive services facility. Written by a National Automotive Service Advisory Panel member and former host of the ?Tech Tips? segment on the popular ?Truckin? USA? television show, each book contains proven solutions for effectively tackling challenges faced by today's professional automotive service managers. The rationale for automotive services management as a unique discipline is also explained, making this series a great resource for professionals and those interested in Auto Service Management as their career path.Schneider, Mitchell is the author of 'Total Customer Relationship Management', published 2002 under ISBN 9781401826574 and ISBN 1401826571.