3632996
9780875842523
Third Generation R & D Managing the Link to Corporate Strategy
by Roussel, Philip A., Saad, Kamal N., Erickson, Tamara J.
About this item
- Condition: Good
- Provider: Gulf Coast Books Contact
- Provider Rating: 87%
- Ships From: Memphis, TN
- Shipping: Standard
About this item
- Condition: Good
- Provider: GoTextbooks Contact
- Provider Rating: 74%
- Ships From: Little Rock, AR
- Shipping: Standard
- Comments: Used books are NOT guaranteed to contain components and/or supplements such as: Access Codes or working CD's/DVD's! Ships fast! Expedited shipping 1-3 business days; Standard shipping 7-14 business days. Ships from USA!
Product details
- ISBN-13: 9780875842523
- ISBN: 0875842526
- Publication Date: 1991
- Publisher: Harvard Business School Press
AUTHOR
SUMMARY
Research and development is the place where new technologies grow and where old ones are made better. Many companies realize that their ability to survive and prosper in the years to come is directly related to the proper management of their R&D functions. The method put forth in this book shows an approach which will make R&D a useful tool in the goal to stay competitive. Must reading for managers, strategic planners, and researchers.Roussel, Philip A. is the author of 'Third Generation R & D Managing the Link to Corporate Strategy', published 1991 under ISBN 9780875842523 and ISBN 0875842526.
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