The Mercifully Brief, Real World Guide to Raising $1,000 Gifts By Mail

Consultant, author, and public speaker Mal Warwick has been involved in the not-for-profit sector for more than 40 years. Mal is the founder and chairman of Mal Warwick & Associates, Inc. (Berkeley, Calif.), a fundraising and marketing agency that has served nonprofit organizations since 1979, and of its sister company, Response Management Technologies, Inc., a data processing firm for nonprofit organizations. This is Mal’s 17th book. His previous works include the standard texts, Revolution in the Mailbox and How to Write Successful Fundraising Letters, both of which are now in second editions. Among the hundreds of nonprofits Mal and his colleagues have served over the years are many of the nation’s largest and most distinguished charities as well as six Democratic Presidential candidates and scores of small, local, and regional organizations. Collectively, Mal and his associates are responsible for raising at least half a billion dollars—largely in the form of small gifts from individuals. Mal is an active member of the Association of Fundraising Professionals (Alexandria, Va.); a member of the Board of the Resource Alliance (London, UK), organizers of the annual International Fundraising Congress in Amsterdam, and the Congress’ Ambassador to the USA; and served for ten years on the board of the Association of Direct Response Fundraising Counsel (Washington, D.C.), two of those years as President. In 2004, he received the Hank Rosso Award as Outstanding Fundraising Executive from the Association of Fundraising Professionals Golden Gate Chapter and Northern California Grantmakers.Mal Warwick is the author of 'The Mercifully Brief, Real World Guide to Raising $1,000 Gifts By Mail', published 2005 under ISBN 9781889102092 and ISBN 1889102091.