5797384
9780415958127
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The field of intercultural communication seeks to understand the process of communicating across cultural boundaries with an aim toward promoting positive relations between different cultures and nations. The Global Intercultural Communication Reader is the first comprehensive anthology to take a distinctly non-Eurocentric approach to analyzing and appreciating the diverse ways of communicating in different cultures, and incorporates African and Asian as well as Western perspectives. The volume's international scope aims to expand and enlarge the field by promoting greater engagement with the closely related field of international communication.Featuring thirty readings by imporant intercultural and international communication scholars, The Global Intercultural Communication Reader is edited by Molefi Kete Asante, one of the founders of the field of intercultural communication, along with international scholars Yoshitaka Miike and Jing Yin. The volume is ideal for undergraduate and graduate courses in intercultural communication, particularly those with an international focus.Asante, Molefi Kete is the author of 'The Global Intercultural Communication Reader', published 2007 under ISBN 9780415958127 and ISBN 0415958121.
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