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9780754606062

The Development of Marketing Management: The Case of the USA C.1910-1940

The Development of Marketing Management: The Case of the USA C.1910-1940

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Product details

  • ISBN-13: 9780754606062
  • ISBN: 0754606066
  • Publication Date: 2008
  • Publisher: Ashgate Publishing, Limited

AUTHOR

Usui, Kazuo

SUMMARY

Kazuo Usui is a Professor in the Faculty of Economics at Saitama University, Japan and a Visiting Professor at the University of Edinburgh, UK.Usui, Kazuo is the author of 'The Development of Marketing Management: The Case of the USA C.1910-1940', published 2008 under ISBN 9780754606062 and ISBN 0754606066.

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