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9780131819429

Strategic Marketing Problems Cases and Comments

Strategic Marketing Problems Cases and Comments
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Product details

  • ISBN-13: 9780131819429
  • ISBN: 0131819429
  • Edition: 7
  • Publication Date: 1995
  • Publisher: Prentice Hall PTR

AUTHOR

Kerin, Roger A., Peterson, Robert A.

SUMMARY

Kerin, Roger A. is the author of 'Strategic Marketing Problems Cases and Comments', published 1995 under ISBN 9780131819429 and ISBN 0131819429.

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