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9780967375793

Strategic CRM V2.0 : The Field-Tested, Research Validated Best Practices Manual for Generating ROI from CRM

Strategic CRM V2.0 : The Field-Tested, Research Validated Best Practices Manual for Generating ROI from CRM

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  • ISBN-13: 9780967375793
  • ISBN: 0967375797
  • Publication Date: 2003
  • Publisher: High-Yield Marketing

AUTHOR

Lee, Dick

SUMMARY

A complete, end-to-end manual for successfully implementing customer relationship management (CRM)Lee, Dick is the author of 'Strategic CRM V2.0 : The Field-Tested, Research Validated Best Practices Manual for Generating ROI from CRM', published 2003 under ISBN 9780967375793 and ISBN 0967375797.

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