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Publication Date: 2008
Publisher: Human Kinetics Publishers
Irwin, Richard L., Sutton, William A., McCarthy, Larry M.
This is a guide to promotion and sales in the sport industry. Experts from the classroom and sports field offer insights and experiential data on the skills needed to succeed in sports promotion and sales.Irwin, Richard L. is the author of 'Sport Promotion and Sales Management', published 2008 under ISBN 9780736064774 and ISBN 073606477X.