Silent Selling Best Practices and Effective Strategies for Visual Merchandising

- Many new and updated photographs and illustrations- Photo comparisons analyzing the stretch-the-brand movement, different home fashion store designs, and various signing styles- Summaries of books on personal branding and working with right and left brain personalities that will engage students in a discussion of strategies invaluable in building relationships- Instructor's Guide includes suggested course outlines, supplementary activities, and suggested exam questions for each chapterBell, Judith is the author of 'Silent Selling Best Practices and Effective Strategies for Visual Merchandising' with ISBN 9781563672200 and ISBN 1563672200.