180880

9780130274779

Selling Today Building Quality Partnerships

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  • ISBN-13: 9780130274779
  • ISBN: 0130274771
  • Edition: 8
  • Publication Date: 2000
  • Publisher: Prentice Hall PTR

AUTHOR

Manning, Gerald L., Reece, Barry L.

SUMMARY

BUILDING RELATIONSHIPS IN A DIVERSE WORLD Opportunities for Women in Sales Business Etiquette Fosters Quality Relationships Bribes Sometimes Influence Foreign Deals World-Class Quality at Ritz-Carlton Keeping Pace with a Changing Customer Base Selling Across Cultures Do You Need a Voice Coach? Negotiating Across Cultures Versatility is Key SELLING IN ACTION Pitney Bowes' Certification Sets High Standards Building Relationships with Frequent Deposits Honesty from a Quarterback's Perspective Pricing Your Professional Fees Developing a "Segment Buster" Seminar Selling No Tech to High Tech Tracking Down a Sale No Need for Price Concessions Effective Design and Use of the Business Card Balancing Career and Family Are You Ready for the Sales Interview? BUILDING QUALITY PARTNERSHIPS How Do Customers Judge Service Quality? Recommended Reading Solving Customer Problems Using a Multiple Question Approach Developing Professional-Looking Printed Materials Applying Negotiation Skills in the Job Market An Inspiring Example The Moment of Magic Four Moderators of Stress LIFO Develops New Golden Rule Winning Through Teamwork Prospecting with Your Partners CUSTOMER RELATIONSHIP MANAGEMENT WITH TECHNOLOGY Learning CRM Software Communicating Through CRM Exercising Care with CRM Data Starting Fast with CRM Managing New Product Information with CRM Managing Multiple Contacts with CRM Using the Same CRM Software as AT&T Planning Personal Visits Reviewing Account Status Automated Sorting and Productivity Adding and Deleting Prospects Islands of Information Confirming Immediately Being Prepared Staying Informed PARTNERSHIP SELLING: A ROLE-PLAY/SIMULATION Developing a Product Strategy Developing a Relationship Strategy Understanding Your Customer's Buying Strategy Developing a Sales Presentation StrategyThe Demonstration Developing a Presentation StrategyNegoiation Developing a Presentation StrategyServicing the SaleManning, Gerald L. is the author of 'Selling Today Building Quality Partnerships', published 2000 under ISBN 9780130274779 and ISBN 0130274771.

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