2064190

9781844570553

Selling Television British Television in the Global Marketplace

Selling Television British Television in the Global Marketplace
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  • ISBN-13: 9781844570553
  • ISBN: 184457055X
  • Publication Date: 2004
  • Publisher: BFI Publishing

AUTHOR

Steemers, Jeanette

SUMMARY

This work surveys the shape of British television industry's export performance asking why and how some types of programming have worked better than others at a time when both government and industry have become concerned about British underperformance in a competitive global marketplace.Steemers, Jeanette is the author of 'Selling Television British Television in the Global Marketplace', published 2004 under ISBN 9781844570553 and ISBN 184457055X.

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