Second Decade of Guess? Images 1991 To 2001

At a time when denim was synonymous with work and casual clothes Guess? had the bold idea to transform this fabric into style. Their innovative approach transformed denim's image forever and changed the face of advertising worldwide. The new look was sexy, sultry, and unconventional and the first campaigns took risks that had never been taken before. Guess? made the world take notice. Exuding the same kind of raw sensuality and power that made the first edition a resounding success, A Second Decade of Guess? Images features the photography of Ellen von Unwerth, Wayne Maser, Raphael Mazzucco, Pablo Alfaro, Neil Kirk, Daniela Federici, Dewey Nicks and Dominique Isserman.Marciano, Paul is the author of 'Second Decade of Guess? Images 1991 To 2001' with ISBN 9780963672810 and ISBN 0963672819.