Salesmanship for Attorneys Building Your Practice Using Successful Sales Strategies from Corporate America

For years, law firms have masked business development in secrecy around terms like ?client development? which generally has meant conducting a seminar or buying an ad in a partner's child's school recital program. Meanwhile, corporate America has driven revenue by focusing on SALES. Attorneys can no longer afford to see ?selling? as a dirty word; it's a necessary one. Attorneys who can produce new clients and retain existing ones clearly occupy rarefied space. In Salesmanship for Attorneys, the selling skills and methods that have worked for corporate America have been adapted for the legal professional to generate the results that are long overdue. With Salesmanship for Attorneys, any practitioner can learn the selling skills they need to build a multi-million dollar business.Collins, Kristine L. is the author of 'Salesmanship for Attorneys Building Your Practice Using Successful Sales Strategies from Corporate America', published 2006 under ISBN 9781596226111 and ISBN 1596226110.