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9780071435352

Sales Management

Sales Management
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  • ISBN-13: 9780071435352
  • ISBN: 0071435352
  • Edition: 2
  • Publication Date: 2004
  • Publisher: McGraw-Hill

AUTHOR

Calvin, Robert J.

SUMMARY

The Handy Paperback Edition of McGraw-Hill's One-Volume, MBA-Level Course on Sales Management The hardcover edition of McGraw-Hill's Sales Management is renowned for its straightforward treatment of the entire process of recruiting, building, and managing a results-driven sales team. Now, this value-packed paperback edition provides busy executives with everything found in the hardcover, all in a package designed to be more easily transportable and affordable. Look to this all-in-one sales manager's guide for comprehensive facts and analysis on: bull; bull;Strategy and objectives bull;Hiring bull;Training bull;Compensation bull;Organization bull;Deployment bull;Forecasts bull;Sales plans bull;Nonmonetary motivators bull;Sales force automation bull;Performance evaluations As a sales manager, your career success depends on the performance and success of your sales team. Discover how to train and retain a team of top sales professionals--and mold that team into a motivated and cohesive sales unit--in Sales Management. Look to the McGRAW-HILL EXECUTIVE MBA SERIES for straight-talking, technique-filled books, written by front-line executive education professors and modeled after the programs of top business schools. Other paperback titles in the series include: bull; bull;Finance and Accounting for Nonfinancial Managers bull;Mergers & Acquisitions bull;Corporate StrategyCalvin, Robert J. is the author of 'Sales Management', published 2004 under ISBN 9780071435352 and ISBN 0071435352.

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