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1452525

9780761922056

Public Communication Campaigns

Public Communication Campaigns
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Product details

  • ISBN-13: 9780761922056
  • ISBN: 0761922059
  • Edition: 3
  • Publication Date: 2000
  • Publisher: Sage Pubns

AUTHOR

Rice, Ronald E., Atkin, Charles K.

SUMMARY

This edition provides readers with a comprehensive, up-to-date look into the field of public communication campaigns. It includes a variety of recent campaign dimensions, such as community-orientated and entertainment-education campaigns.Rice, Ronald E. is the author of 'Public Communication Campaigns', published 2000 under ISBN 9780761922056 and ISBN 0761922059.

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