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9789048128594

Product Research: The Art and Science Behind Successful Product Launches

Product Research: The Art and Science Behind Successful Product Launches
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  • ISBN-13: 9789048128594
  • ISBN: 9048128595
  • Edition: 1st Editio
  • Publication Date: 2009
  • Publisher: Springer

AUTHOR

Raghavan, N. R. Srinivasan, Cafeo, John A.

SUMMARY

Raghavan, N. R. Srinivasan is the author of 'Product Research: The Art and Science Behind Successful Product Launches', published 2009 under ISBN 9789048128594 and ISBN 9048128595.

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