1438784

9781403932280

Process of Internationalization Strategic, Cultural, and Policy Perspectives

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  • ISBN-13: 9781403932280
  • ISBN: 140393228X
  • Publisher: Palgrave Macmillan

AUTHOR

Academy of International Business, UK Chapter Conference Staff, McDonald, Frank, Mayer, Michael

SUMMARY

Focuses on four main themes: strategic and organizational development of the internationalized firm; role of culture and institutions in international business; internationalization of small- and medium-sized enterprises; and foreign direct investment, impact and policy implications.Academy of International Business, UK Chapter Conference Staff is the author of 'Process of Internationalization Strategic, Cultural, and Policy Perspectives' with ISBN 9781403932280 and ISBN 140393228X.

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