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9780608097923

Polling and Presidential Election Coverage

Polling and Presidential Election Coverage

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Product details

  • ISBN-13: 9780608097923
  • ISBN: 0608097926
  • Publisher: Books on Demand

AUTHOR

Lavrakas, Paul J., Holley, Jack K.

SUMMARY

This volume explores the history and use of polls in the USA and makes suggestions for ways the media should handle polling in the future. Contributors include experts in the field who are all actively involved in the collection and analysis of polls for national media.Lavrakas, Paul J. is the author of 'Polling and Presidential Election Coverage' with ISBN 9780608097923 and ISBN 0608097926.

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