1333235
9780060570149
Origin of Brands Discover the Natural Laws of Product Innovation and Business Survival
by Ries, Al, Ries, Laura
by Ries, Al, Ries, Laura
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About this item
- Condition: New
- Provider: Dorea Books Contact
- Provider Rating: 100%
- Ships From: Converse, IN
- Shipping: Standard, Expedited
- Comments: Brand new. Super information here.
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About this item
- Condition: Good
- Provider: Gulf Coast Books Contact
- Provider Rating: 87%
- Ships From: Memphis, TN
- Shipping: Standard
Product details
- ISBN-13: 9780060570149
- ISBN: 0060570148
- Edition: 1
- Publication Date: 2004
- Publisher: HarperCollins Publishers
AUTHOR
SUMMARY
Al Ries and his daughter and partner, Laura Ries, are marketing consultants. Their Atlanta firm is Ries & RiesRies, Al is the author of 'Origin of Brands Discover the Natural Laws of Product Innovation and Business Survival', published 2004 under ISBN 9780060570149 and ISBN 0060570148.
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