194703
9780385502306
Out of Stock
The item you're looking for is currently unavailable.
In the second book in their successful new One to One series, two marketing gurus focus on how to implement one-to-one marketing programs within the all-important category of business-to-business sales and service.Peppers, Don is the author of 'One to One B2B Customer Development Strategies for the Business-to-Business World' with ISBN 9780385502306 and ISBN 0385502303.
[read more]