205534
9780619044169
Part of the New Perspectives Series, this text provides an excellent introduction to e-commerce. Using a case-based approach, readers learn the fundamentals of e-commerce through real-life business scenarios.Gary P. Schneider is the author of 'New Perspectives on E-Commerce -- Comprehensive', published 2002 under ISBN 9780619044169 and ISBN 0619044160.
[read more]