22810475
9780783745602
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The new communication media (from personal computers to computer conferencing, from videodisks to office information systems) pervade every aspect of our lives. This book seeks to fill several gaps in the growing literature on the uses, impacts, and implications of the new media explosion: between policy and academic research, between practical management texts and abstract speculation about the future of the office, and across communication literature in general. Taking a communication research perspective, The New Media provides state-of-the-art summaries of recent research in a single integrated source, and in language which is accessible to managers, students, and social scientists from various disciplines. It also links research and theory to applied settings. Anyone seeking a firm foundation for understanding the impact and future uses of the new communication media will benefit from reading this volume. It is both timely and full of insight.Rice, Ronald E. is the author of 'New Media : Communication, Research, and Technology' with ISBN 9780783745602 and ISBN 0783745605.
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