Marketing Strategies for Nurse Managers: A Guide for Developing and Implementing a Nursing Marketing Plan

This book provides nursing administrators and managers with a complete guide to developing and implementing a nursing marketing plan. it includes a marketing model, guidelines for practical application, and numerous examples, forms, and other handy tools, and it describes how the nursing marketing plan relates to, or is integrated with, strategic plans, business plans, product lines, And The hospitals or institutions marketing efforts.Kunkle, Vi is the author of 'Marketing Strategies for Nurse Managers: A Guide for Developing and Implementing a Nursing Marketing Plan' with ISBN 9780834201101 and ISBN 0834201100.