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9781403947505

Marketing In The Emerging Markets Of Central And Eastern Europe The Balkans

Marketing In The Emerging Markets Of Central And Eastern Europe The Balkans
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  • ISBN-13: 9781403947505
  • ISBN: 1403947503
  • Publication Date: 2005
  • Publisher: Palgrave Macmillan

AUTHOR

Marinov, Marin, Marinov, Marin

SUMMARY

The expansion of the European Union in 2004 opened up new markets, particularly in central & eastern Europe. This text examines the business & marketing cultures found among the new members of the union.Marinov, Marin is the author of 'Marketing In The Emerging Markets Of Central And Eastern Europe The Balkans', published 2005 under ISBN 9781403947505 and ISBN 1403947503.

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