5968838

9780789029188

Market Segmentation Success

Market Segmentation Success
$73.92
$3.95 Shipping
  • Condition: New
  • Provider: LightningBooks Contact
  • Provider Rating:
    85%
  • Ships From: Multiple Locations
  • Shipping: Standard, Expedited (tracking available)
  • Comments: Fast shipping! All orders include delivery confirmation.

seal  
$38.45
$3.95 Shipping
  • Condition: Good
  • Provider: Ergodebooks Contact
  • Provider Rating:
    82%
  • Ships From: Multiple Locations
  • Shipping: Standard
  • Comments: Buy with confidence. Excellent Customer Service & Return policy.

seal  

Ask the provider about this item.

Most renters respond to questions in 48 hours or less.
The response will be emailed to you.
Cancel
  • ISBN-13: 9780789029188
  • ISBN: 0789029189
  • Publication Date: 2008
  • Publisher: Routledge

AUTHOR

Dibb, Simkin

SUMMARY

Market segmentation is a main aspect of effective business strategy. This text reviews the concepts of market segmentation and target market selection, as well as clearly explaining how to create market segments, how to select which customers to target, and how best to overcome these challenges to success.Dibb is the author of 'Market Segmentation Success', published 2008 under ISBN 9780789029188 and ISBN 0789029189.

[read more]

Questions about purchases?

You can find lots of answers to common customer questions in our FAQs

View a detailed breakdown of our shipping prices

Learn about our return policy

Still need help? Feel free to contact us

View college textbooks by subject
and top textbooks for college

The ValoreBooks Guarantee

The ValoreBooks Guarantee

With our dedicated customer support team, you can rest easy knowing that we're doing everything we can to save you time, money, and stress.