1162357
9781854182722
Managing Corporate Reputation The New Currency
by Croft, Susan, Dalton, John
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Product details
- ISBN-13: 9781854182722
- ISBN: 1854182722
- Publisher: Thorogood
AUTHOR
SUMMARY
It's not surprising that reputation has moved to the centre of strategic thinking. but how many companies know how to manage or measure it - let alone have a reputation strategy? Far too few. Now this expert, readable and practical report puts that right.Croft, Susan is the author of 'Managing Corporate Reputation The New Currency' with ISBN 9781854182722 and ISBN 1854182722.
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