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9780072398878

Management of a Sales Force

Management of a Sales Force
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  • ISBN-13: 9780072398878
  • ISBN: 0072398876
  • Edition: 11
  • Publication Date: 2002
  • Publisher: McGraw-Hill Higher Education

AUTHOR

Spiro, Rosann L., Rich, Greg A., Stanton, William J.

SUMMARY

Management of a Sales Force is the #1 selling text in this market. This book covers the concepts and applies the theories associated with managing a sales force. This text is praised for its practical, applied, student friendly approach.Spiro, Rosann L. is the author of 'Management of a Sales Force', published 2002 under ISBN 9780072398878 and ISBN 0072398876.

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