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9780471442370

Management by Menu

Management by Menu
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  • ISBN-13: 9780471442370
  • ISBN: 0471442372
  • Publisher: Wiley & Sons, Incorporated, John

AUTHOR

Kotschevar, Lendal H., Escoffier, Marcel R., NRA Educational Foundation Staff

SUMMARY

The menu is an essential part of any foodservice operation. Using the menu as a management tool in every area of operation--from planning the facility and purchasing food to promoting items to customers and providing exceptional service--can help ensure success. This book serves as a guide both to developing a menu and to using it as a control document.Kotschevar, Lendal H. is the author of 'Management by Menu' with ISBN 9780471442370 and ISBN 0471442372.

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