Making Strategy Work

Lively and direct, this work combines the rigour of academic research with the accessibility of practitioner-oriented texts. Focusing specifically on implementation rather than strategy development and planning, a wealth of pedagogic features, including textboxes, practical models and plans as well as extensive examples guide both MBA/DBA students and practising managers through this challenging yet essential subject.Departing from the more traditional themes of mainstream strategy books MacLennan brings the often neglected area of strategy implementation sharply into focus. Ranging from strategic focus to the detailed management of activities to implementation for competitive advantage, this book centres on a small number of process-based models that help managers to: systematically break down high level conceptual planning to the concrete activities necessary for physical implementation test their plans and generate the detail required to manage more effectively in complex organizations. Insightful and practical, with models supplemented throughout by summaries of key content issues and clear signposting to wider reading, this comprehensive and functional text provides a new approach to strategy implementation in a clear and easy to use format.McLennan, Andrew is the author of 'Making Strategy Work ', published 2007 under ISBN 9780415380553 and ISBN 0415380553.