Inside the Minds The Franchise Business - Top Ceos on Purchasing & Operating Successful Franchises

Inside the Minds: The Franchise Business is an authoritative, insider's perspective on the issues surrounding purchasing and operating a successful franchise, the characteristics and capabilities of the successful franchisee, and the future of the industry. Featuring founders, CEOs, and presidents, all representing some of the nation's leading franchises, this book provides a broad, yet comprehensive overview of the franchise business, discussing key strategies for success. From the steps involved in deciding on the right franchise to pur-chase to crucial strategies for increasing sales and revenue, these authors articulate the finer points around the franchise business now, and what will hold true into the future. With a range of industry niches represented and a wealth of useful sample agreements, The Franchise Business combines industry expertise with business savvy into an indispensable resource for both franchisors and franchisees alike.Aspatore Books Staff is the author of 'Inside the Minds The Franchise Business - Top Ceos on Purchasing & Operating Successful Franchises' with ISBN 9781596222250 and ISBN 1596222255.