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Publication Date: 2005
Publisher: Prentice Hall
Colussy, M. Kathleen, Greenberg, Steve
Let's test your Internet Savvy… Do you know what theDeep Webis? Are you familiar withSpiders, Boutique Search EnginesandBlogs?Do you know how to useSearch Engine Math? When it comes to Internet skills do you struggle with going beyondGoogle™? How quickly can you locate business and marketing information such asfinding statistics for the largest growing segment of the US population or what colors will be popular two years from now?Having trouble answering these questions? You're not alone! Regardless of which brands of the creative world you are studying or working in,information fluency is the most needed skill for the 21 st century. Here's what you'll find in this text and on the accompanying CD… Going beyondGoogle™ how to conduct traditional and non-traditional research How to use Boolean Logic and Search Engine Math How to conduct an Advanced Search online How to better understand and mine the Deep Web CD includes over 1,6000 URL's including links for: Art and artist Business and marketing Exhaustive list for the many museums world-wide Listings for the leading fashion trade organizations, trade shows and merchandise marts Extensive designer links Complete list of the leading Career Sites Leading U.S. government sites Global sourcing sites by country Buying offices for the major U.S. retail stores Forecasting trends and statistic sites Libraries online including URLs for clichÉs, quotes, textiles glossaries, traditional dictionaries and more online Also, included are numerous interviews and insights from leading experts onhow to research,sample exercises and case studies.Colussy, M. Kathleen is the author of 'How to Research the Internet for Fashion ', published 2005 under ISBN 9780131727625 and ISBN 0131727621.
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