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25923696

9781412921244

Fundamentals of Marketing Research 11

Fundamentals of Marketing Research 11

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Product details

  • ISBN-13: 9781412921244
  • ISBN: 1412921244
  • Publisher: SAGE Publications, Limited

AUTHOR

Malhotra, Naresh K.

SUMMARY

In this three-volume set, Malhotra has selected articles that offer a comprehensive reading of all the techniques that are used in analysing quantitative data.Malhotra, Naresh K. is the author of 'Fundamentals of Marketing Research 11' with ISBN 9781412921244 and ISBN 1412921244.

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