Franchise Yearbook 2005

Franchises can be fraught with peril, as recurring headlines show. How to differentiate the winners from the losers, and avoid the pitfalls that spell business failure rather than success? The Franchise Yearbook looks to the experts for guidance in this area. The author surveyed 30 industry experts about the status and future of the franchising industry. Each contributor submitted 10 to 15 pages of analysis on the current status of his or her unique area of franchising expertise. This book features illustrations, charts, and tables, and is designed as a complementary text to Bond's Franchise Guide, Bond's Top 100 Franchises, and How Much Can I Make? The Franchise Yearbook covers such topics as myths and conceptions, start-up issues, financing, lead generation, marketing, site selection, minority franchising, and legal responsibilities. A bibliography points readers to further research.Bond, Robert is the author of 'Franchise Yearbook 2005', published 0015 under ISBN 9781887137423 and ISBN 1887137424.