Eric Sink on the Business of Software

If you are looking at starting your own software company or just interested in gaining deeper insight into this segment of the industry then go, buy this book. -- Pankaj Kumar, Slashdot contributor This book would make my "recommended reading" list with no problem. -- Tom Duff, Duffbert's Random Musings "Eric Sink on the Business of Software" is a selection of the best and most popular essays from the author's website. This insightful collection of essays explore the business concerns that programmers face during the course of their careers--particularly those programmers who are small independent software vendors. Sink also covers issues like starting your own business, and then performing the hiring, marketing, and finances--in a style that programmers understand, sprinkled with a touch of humor.Sink, Eric is the author of 'Eric Sink on the Business of Software ', published 2006 under ISBN 9781590596234 and ISBN 1590596234.