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9781558623385

Encyclopedia of Consumer Brands Durable Goods

Encyclopedia of Consumer Brands Durable Goods
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  • ISBN-13: 9781558623385
  • ISBN: 1558623388
  • Publisher: Cengage Gale

AUTHOR

Jorgensen, Janice

SUMMARY

Each volume of the Encyclopedia contains approximately 200 entries, written in case-study style, that highlight interesting details including how a product originated and was first marketed, how it developed commercially and how it fares today.Jorgensen, Janice is the author of 'Encyclopedia of Consumer Brands Durable Goods' with ISBN 9781558623385 and ISBN 1558623388.

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