Customer Advisory Boards A Strategic Tool for Customer Relationship Building

Tony Carter, JD, MBA, is Professor at the Christos M. Cotsakos College of Business, William Paterson University in The Russ Berrie Institute for Professional Sales in Wayne, New Jersey. In addition, he is Adjunct Professor of Marketing at the Graduate School of Business of Columbia University, where he teaches in the MBA program and has taught in the Executive MBA program. At Columbia University, Dr. Carter is also Associate Faculty Director of the Executive Management Programs for Sales Management and Key Account ManagementCarter, Tony is the author of 'Customer Advisory Boards A Strategic Tool for Customer Relationship Building' with ISBN 9780789015570 and ISBN 0789015579.