Contextualism and Understanding in Behavioral Science Implications for Research and Theory

This book introduces "contextualism," an emerging paradigm that has generated much interest and excitement in psychology, sociology, communications research, and other areas of behavioral science. Unlike behaviorism which tries to predict behavior based on a specific set of variables, contextualism asserts that human beings react and learn in a variety of situations and there is no single best kind of behavior. They challenge the man as machine view of behavior.Rosnow, Ralph L. is the author of 'Contextualism and Understanding in Behavioral Science Implications for Research and Theory' with ISBN 9780275921217 and ISBN 0275921212.