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9780789021595

Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing: 8th Inte

Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing: 8th Inte

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  • ISBN-13: 9780789021595
  • ISBN: 0789021595
  • Edition: 1
  • Publication Date: 2003
  • Publisher: Routledge

AUTHOR

Bruce I Newman

SUMMARY

'Communication of Politics' examines how communication & marketing experts influence politics. It reviews the state of the art in political communication management through a cross-cultural integration of research & theoretical approaches.Bruce I Newman is the author of 'Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing: 8th Inte', published 2003 under ISBN 9780789021595 and ISBN 0789021595.

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