446509
9780538624664
Business Principles and Management will help your students meet the challenges and opportunities of a rapidly evolving business world. The topics students need to know to manage and operate a business, finance, marketing, communications, human resources, and more are all incorporated. This text builds a solid foundation of established principles and practices, then shows students how to apply these principles and practices in the dynamic business world.Everard, Kenneth E. is the author of 'Business Principles and Management', published 1995 under ISBN 9780538624664 and ISBN 0538624663.
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