204416

9780028025490

BUSINESS COMMUNICATION AT WORK (W/CD) (P)

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  • ISBN-13: 9780028025490
  • ISBN: 0028025490
  • Publisher: McGraw-Hill Higher Education

AUTHOR

Satterwhite, Marilyn, Olson-Sutton, Judith

SUMMARY

H2>THE PROCESS AND CHALLENGE OF BUSINESS COMMUNICATION Setting the Stage for Effective Communication Choosing the Right Words Developing Sentences and Paragraphs BASICS FOR COMMUNICATING EFFECTIVELY Promoting Goodwill Planning and Organizing Business Messages Using Technology to Capture and Refine Ideas Formatting Business Messages EFFECTIVE MESSAGES Writing Goodwill Messages Writing Messages for Inquiries and Requests Writing Claim and Adjustment Messages Writing Persuasive Messages Writing Order, Credit, and Collection Messages REPORTS AND MEDIA COMMUNICATIONS Developing Memo Reports Creating News Releases and Newsletters Constructing and Presenting Reports Preparing Meeting Communications EMPLOYMENT COMMUNICATIONS Conducting the Job Search Selling Yourself to EmployersSatterwhite, Marilyn is the author of 'BUSINESS COMMUNICATION AT WORK (W/CD) (P)' with ISBN 9780028025490 and ISBN 0028025490.

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