389069
9780738208497
"An introduction to the ideas of the writers whose ideas have demonstrated lasting impact on the art of management, this book offers a handy reference to the history and evolution of business thinking - essential for any manager hoping to separate fad from fact in today's complex environment. From Sun Tzu's The Art of War to the inventors of modern management in the 1920s-40s to the books that have captured the New Economy Zeitgeist. The Best Business Books Ever illuminates each work's key points, its main contribution to the literature, and its historical context."--BOOK JACKET.Perseus Publishing Staff is the author of 'Best Business Books Ever The 100 Most Influential Management Books You'll Never Have Time to Read' with ISBN 9780738208497 and ISBN 0738208493.
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