4577122

9781903998144

Battling Big Business: Countering Greenwash, Front Groups and Other Forms of Corporate Deceptions - Eveline Lubbers - Paperback

Battling Big Business: Countering Greenwash, Front Groups and Other Forms of Corporate Deceptions - Eveline Lubbers - Paperback

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  • ISBN-13: 9781903998144
  • ISBN: 190399814X
  • Publisher: Green Books

AUTHOR

Lubbers, Eveline

SUMMARY

Losing control in the media arena as a result of activist pressure has become a public relations nightmare for the modern multinational enterprise. This text reveals how corporate giants attempt to control their 'enemies'.Lubbers, Eveline is the author of 'Battling Big Business: Countering Greenwash, Front Groups and Other Forms of Corporate Deceptions - Eveline Lubbers - Paperback' with ISBN 9781903998144 and ISBN 190399814X.

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