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9783540290292

Anonymous Elect Market Research Through Online Access Panels

Anonymous Elect Market Research Through Online Access Panels
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Product details

  • ISBN-13: 9783540290292
  • ISBN: 354029029X
  • Publisher: Springer

AUTHOR

Postoaca, Andrei

SUMMARY

Asking questions that address market researchers and sociologists, as well as psychologists, linguists and specialists in marketing and communication, this text approaches market research not only in terms of statistical evidence, but also by way of interpretation of the rhetoric of the online surveying act.Postoaca, Andrei is the author of 'Anonymous Elect Market Research Through Online Access Panels' with ISBN 9783540290292 and ISBN 354029029X.

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