4644805

9789629962647

Advertising And Hong Kong Society

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  • ISBN-13: 9789629962647
  • ISBN: 9629962640
  • Publication Date: 2006
  • Publisher: Chinese University of Hong Kong, The

AUTHOR

Hullot-Kentor, Robert, Goehr, Lydia, Reddy, Sanjay

SUMMARY

Kara Chan is currently Professor and Public Relations and Advertising option coordinator in the Department of Communication Studies, Hong Kong Baptist University. She worked in the advertising and public relations profession and as a statistician for the Hong Kong Government before she joined the academia. She actively involves in research on Hong Kong and China's consumer behavior and advertising, and environmental studies. She recently completd a research project on Advertising and children in China.Hullot-Kentor, Robert is the author of 'Advertising And Hong Kong Society ', published 2006 under ISBN 9789629962647 and ISBN 9629962640.

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